The Ethics of Online Sports Betting

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With the recent Supreme Court ruling that allowed states to legalize sports gambling, the issue of ethics has gained heightened importance. How this risk-behavior industry is produced and framed in media and marketing raises ethical concerns for many individuals.

State governments, sports leagues and teams, sports gambling operators, and sports media companies all benefit economically from this increase in the availability and accessibility of sports gambling.

These organizations also serve as legitimizing and normalizing agents for the activity through how they produce and frame sports gambling participation.

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1. Legality

The Supreme Court paved the way for states to legalize sports betting, striking down the 1992 Professional and Amateur Sports Protection Act (PASPA). This was a game-changer, opening the door for individual states to create their own rules.

Connecticut, one of the nation’s most popular and sports-crazy states, was among the first to go live with online sports betting in 2021. The Mashantucket Pequot and Mohegan tribes signed a gaming compact with the state lottery to offer retail betting and sports wagering apps.

Colorado, one of the most operator-friendly setups, launched its sports betting market in May 2020. With 33 casinos and a growing number of online sportsbooks, the state has become an attractive destination for a wide range of sportsbook operators.

Illinois, which is a top 5 sports-crazy state, started offering online sports betting in June 2020. A major roadblock was lifted on March 5, when an in-person registration rule, waived on a month-by-month basis during pandemic lockdowns, expired.

2. Regulation

The Supreme Court’s decision to overturn the Professional and Amateur Sports Protection Act of 1992 (PASPA) has opened the door to legal sports betting across the country. While this is a positive step for the industry, it’s also created a tangle of state regulatory structures with differing licensing, tax, and market access rules and dynamics.

Most of these state-level frameworks share one feature – barriers to entry that disadvantage entrepreneurs and benefit incumbent casino/racetrack operators. This article discusses those barriers, as well as alternatives and best practices for states that want to regulate sports betting moving forward.

For example, several states have enacted “skin” system legislation under which only licensed casino/racetrack operators are allowed to offer online sports betting. This creates a barrier for new operators to enter the market, limiting their opportunities and harming their odds.

3. Taxes

Online sports betting is a popular activity that has grown in popularity over the past few years. It offers many advantages compared to betting at a traditional location, including greater convenience and more options for payment.

However, it’s important to keep in mind that online sports betting at are subject to taxation, just like other forms of gambling. You may be required to pay federal or state tax on your winnings, depending on where you are located and the laws of your particular jurisdiction.

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In addition, if you win money from a sportsbook, they are legally required to send both you and the IRS a tax form when your winnings reach a certain amount. It is also a good idea to maintain records of your bets so you can provide them should the IRS ever ask for them.

In New York, for example, the state legalized online sports betting in January and imposed a 51% tax rate on gross gaming revenue (GGR). This is a punitive tax that will likely put a damper on operators’ willingness to enter the market.

4. Advertising

The advertising associated with online sports betting is often quite deceptive. The advertisements that appear during the most watched sporting events often promote risk-free bets and encourage individuals to gamble their money on gambling websites that do not have any regulatory or legal oversight.

This has created a problem for millions of Americans. These advertisements also serve to frame the activities and messaging of sports gambling in a positive light, which could make it difficult for many younger people to see that betting is a risky activity.

While there are a number of ethical issues to consider when it comes to sports betting, these concerns can be addressed through effective regulation and oversight.

This can include measures such as strict licensing requirements for sports betting operators, robust monitoring and reporting systems to detect and prevent corruption and match-fixing, and support and resources for individuals who may be struggling with gambling addiction.